Menlo Park, CA and San Jose, CA April 15, 2024 – Kitman Labs, the global enterprise SaaS platform providing the only single, centralized operating system for performance intelligence in the elite performance industry, today announced a new deal with NWSL expansion team, Bay FC.  On the heels of the NWSL’s deployment of the Performance Medicine Solution from Kitman Labs as its league-wide advanced EMR, Bay FC will expand the use of iP: Intelligence Platform across the Club’s First Team to include Performance Optimization and Coaching & Development.  

Bay FC will now be able to combine player medical, performance and development data in a centralized and fully integrated advanced operating system – driving cross-departmental communication and supporting evidence-based, data-led decision-making across the Club.   All relevant stakeholders will have access to a complete, real-time assessment of each player.  In addition, both players and practitioners will be able to access and input data through a dedicated Coach and Player App to allow for real-time data capture on and off the pitch.  

“As a new club, it’s important to us that we lay a technology foundation that is best-in-class, scalable and capable of immediately providing value to our coaching staff and players in terms of yielding actionable intelligence to help unlock our performance, health and wellness goals,” said Lucy Rushton, Bay FC General Manager.  

“We’re thrilled to be working with Bay FC to not only help expand their data and analytics infrastructure but to partner with the Club to leverage the resulting intelligence to help accelerate their success within the League” said Stephen Smith, CEO and Founder of Kitman Labs.  “In addition to providing a flexible framework to support the Club where they are today, iP: Intelligence Platform will future-proof the Club – ensuring they have the ability to continually innovate in terms of data collection and data science capabilities while supporting the kind of advanced analytics and research necessary to help propel the team forward season after season.”

Kitman Labs has an established track record of working with top leagues, teams and regulatory bodies across a variety of sports, including soccer, basketball, rugby, and American football.  The company’s technology is currently being used by leagues and teams within some of the world’s most elite sports organizations, including the National Women’s Soccer League (NWSL), Major League Soccer (MLS), Premier League and National Football League (NFL).  Kitman Labs has recently announced deals with Angel City FC, Gotham FC and the Houston Dash.

About Kitman Labs:

Kitman Labs is the world’s leading sports science and performance intelligence company.  Kitman Labs powers iP: Intelligence Platform, the advanced operating system used by over 2000 of the largest and most innovative leagues, teams and regulatory bodies in elite Sport.  Our software solutions –  Performance Medicine, Performance Optimization, Coaching & Development and League Operations – have been designed to optimize human performance; enhance overall health, wellness and longevity; reduce injury risk; and drive operational efficiencies and value. Kitman Labs is headquartered in Silicon Valley with offices in Dublin and Manchester.

About Bay FC

Bay FC is the first NWSL team in the Bay Area. Co-founded by four U.S. Women’s National Team legends—Brandi Chastain, Aly Wagner, Danielle Slaton, and Leslie Osborne—in partnership with global investment firm Sixth Street, Bay FC is changing the face of women’s soccer as we know it.  Bay FC is building a team that is player-led, fan focused and positively impacts the community through promoting diversity, equity and inclusion through the game of soccer. Bay FC will play the beautiful game of soccer with power, passion, artistry, and creativity. This team is born out of the Bay. It’s time we do it our way.

Media Contacts:

Bay FC
Lisa Goodwin Scharff
lscharff@bayfc.com

Kitman Labs
United States:
Joe Favorito
Jfavorito@kitmanlabs.com

International:
The PHA Group
kitmanlabs@thephagroup.com